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22 Marketing Metrics for Business Executives: An actionable guide to marketing analytics and marketing’s impact on the bottom-line by Birst December 31, 2009 - (Free Research) Read this white paper to learn about a core set of marketing-related metrics that can be understood and tracked by every executive, especially those in marketing. These metrics are necessary to keep executives, especially in marketing, on top of financial, market, and customer trends, as well as sales and marketing benchmarks. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Innovative Marketing Strategies for Individual and Personal Lines Insurers by Infor CRM July 22, 2009 - (Free Research) In this paper you will learn just how important each customer interaction is and how companies are turning to Infor CRM Epiphany Inbound Marketing for Insurance to be able to manage their customers on a highly personal basis which greatly increases customer loyalty and satisfaction which will ultimately increase sales and profitability. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Making Interactions More Intelligent Across All Channels in the Retail Finance Industry by Infor CRM July 22, 2009 - (Free Research) In this paper you will learn the best practices and the bottom-line benefits in multi-channel inbound marketing. Read on to learn more about multi-channel inbound marketing and how Infor CRM Epiphany Inbound Marketing for Retail Finance can help drive revenue out of each customer interaction. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Top 5 Best Practices for Creating Effective Campaign Dashboards by Tableau Software June 2008 - (Free Research) We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

B2B Lead Gen: Marketing ROI Performance & Evaluation Study by Citrix Online December 2008 - (Free Research) MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Sales and Operations Planning: The Key to Continuous Demand Satisfaction by SAP America Inc March 2007 - (Free Research) Find out how leading companies are designing their sales and operations planning (S&OP) processes to continuously monitor and meet customer demand. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Next Generation Customer Focus: Strategies and Business Activities Necessary for World-Class Performance and Success by Infor CRM October 2009 - (Free Research) This paper focuses on consumer products manufacturers and the strategy of customer-focused innovation, exploring NGM study questions and examines business areas where customer-focused innovation has potential to influence performance outcomes. Read on to learn how ways to effectively identify and satisfy customer demand. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enabling The Lean Enterprise: A Three-Tiered Approach to Improving Your Operations by SAP America Inc June 2009 - (Free Research) Recently, many businesses have used lean principles to move from a decentralized corporate management mode to a hybrid model - recognizing that different functions require different levels of centralized management to be efficient and effective. Read this whitepaper to learn a three-tiered approach to improving your operations. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Unlock the Hidden IT Opportunities in Troubled Economic Times by BMC Software, Inc. June 2009 - (Free Research) IT executives are under intense pressure to cut costs, and that pressure is significantly increased by the current grim economic outlook. So, how can your organization weather this economic storm? Surprisingly, a variety of opportunities for IT are hidden within today's financial challenges. Learn how with the right approach, processes, and... (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Infor - ERP LX by Infor September 2008 - (Free Research) Infor ERP LX, the next version ERP BPCS, is a scalable, comprehensive, flexible and integrated ERP solution for mixed-mode and process manufacturers operating in an IBM System i environment. The solution improves the efficiency of core business processes. (DEMO) VIEW ABSTRACT | GO TO DEMO

Surviving and Thriving in a Challenging Market: How Customer-centric Strategies Can Help Financial Services Firms Weather Market Volatility and Economic Uncertainty by Pivotal CRM, a CDC Software solution February 2009 - (Free Research) This white paper explains how financial services firms across the industry and around the globe can use customer-centric strategies and CRM tools to maximize the value and loyalty of their client base and gain insight into new areas of opportunity. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Cashing in on Customer Intelligence in the Financial Services Industry by Infor CRM October 2009 - (Free Research) In this 1to1 Executive Dialogue, Don Peppers and Steve Muran talk about the importance of customer retention, the need to integrate disparate sources of data, and the opportunity for financial institutions to rebuild customer trust as a means to competitive advantage. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Lessons Learned: Survey of Financial Services Companies Uncovers Data Governance Trends by DataFlux Corporation January 2010 - (Free Research) In the summer of 2009, DataFlux conducted a survey to understand data management trends in the financial services industry. The research examined how this industry is approaching managing its data, the breadth and depth of data governance in this sector, what motivates data management strategies, and more. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Beyond Boundaries: A New Role in Finance in Driving Business Collaboration by SAP America Inc June 2008 - (Free Research) In June 2008, CFO Research Services conducted a research program among senior finance executives in the United States, Europe, Asia, and Australia. The research looked at what kinds of alliances companies are forming and how finance sees itself working with internal and external partners to establish and assess successful alliances. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Aberdeen Group: Enterprise Strategy Report - Global ERP Functionality Differences by SAP America Inc September 2008 - (Free Research) Enterprises looking to compete in a global marketplace must be able to comply with international financial and legal requirements-they must be able to think globally but at the same time act (and comply) locally. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Industry Intelligence: International Financial Reporting Standards for Hedge Funds by Advent Software, Inc January 2010 - (Free Research) This paper introduces hedge funds and hedge fund service providers to IFRS. (WHITE PAPER) GO TO WHITE PAPER

The Five Keys to Organic Growth: How to Drive Profitable Relationships with Predictive Analytics by SPSS Inc. Worldwide Headquarters February 2009 - (Free Research) This paper makes the case for using predictive analytics to drive organic growth, and gives two different methods for measuring financial return. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Challenge to Achieve Perfect Order Management by SAP America Inc January 2009 - (Free Research) Superior order management can be a competitive edge across the board, improving customer satisfaction and retention as well as your bottom line and top line. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Long-Term Data Protection and Retention: Finding the Correct Balance by Quantum Corporation March 2009 - (Free Research) Tape remains the most cost effective, energy efficient and reliable program technology for storing large amounts of inactive, off-line or near-line data while complimenting disk-based data protection and retention solutions. Read this paper and find out why. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

How to Profit in a Downturn: 4 Customer-centric Strategies for Growth in a Challenging Market by Pivotal CRM, a CDC Software solution February 2009 - (Free Research) In this white paper, learn how your organization can use customer-centric strategies and CRM tools to maximize the value and loyalty of your customer base. Gain insight into new areas of opportunity and do more with less in a time of economic uncertainty. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Insurance: Converging Customers, Cost Management and Compliance by Kofax, Inc. February 2010 - (Free Research) Through a case study with Pan-American, this white paper examines how insurers can generate measurable progress toward these goals by treating document driven business process automation as a strategic initiative at the C-level. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Management Excellence: Leveraging Technology and Techniques by Oracle Corporation November 2008 - (Free Research) One in a series of white papers about management excellence, this white paper describes the techniques and technologies that organizations should master on their way to management excellence. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Carnation Auto Reduces Costs and Scales for Business Growth with Red Hat and SAP Solutions by Red Hat January 2010 - (Free Research) Carnation auto needed to establish a centralized IT system that would consolidate information across the entire Indian automobile industry landscape to provide their customers with a wide array of services. Read this case study to see how they used applications in the SAP Business Suite on Enterprise Linux to help them. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Advent Portfolio Exchange Demo by Advent Software, Inc July 2008 - (Free Research) Learn more about this integrated portfolio and client relationship management system: an end-to-end solution for accounting and reporting, client servicing and marketing. (DEMO) GO TO DEMO

IP Telephony from A-Z -- The Complete IP Telephony eBook by ShoreTel December 2007 - (Free Research) Check out this comprehensive eBook to discover the ins and outs of IP telephony system selection, deployment, and management. (EBOOK) VIEW ABSTRACT | GO TO

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