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The Science and Art of Selling by Genius.com October 07, 2009 - (Free Research) This white paper shows how scientific studies of marketing and sales effectiveness are now yielding information that can help an organization better tune its sales and marketing efforts. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Achieving Sustained Growth through Operational Excellence by SAP AG June 02, 2009 - (Free Research) Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organization, enabling management by facts. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Don't Be Blind-Sided: How to Use Your Salesforce.com Data to Improve Sales Performance by Birst October 19, 2009 - (Free Research) As a sales manager, you may not have access to business analytics that may be telling a story about your team's performance. What analytics do you need in order to answer questions that may come down from upper management? In this session, you'll learn about what you need to see, report on, and summarize to manage your team's performance. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Retailers' Response to the Global Economy Downturn - Enabling Immersive Shopping Experiences by Oracle Corporation March 09, 2009 - (Free Research) This white paper will explore the global retail industry's movement towards the attainment of total immersive shopping experience (ISE) abilities, and discuss how integrated customer relationship management (CRM) software suites will represent the key technological enabler to achieve this fundamental strategic business objective. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Sustained Growth Through Operational Excellence by SAP America Inc June 02, 2009 - (Free Research) Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organisation, enabling management by facts. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Innovative Marketing Strategies for Individual and Personal Lines Insurers by Infor CRM July 22, 2009 - (Free Research) In this paper you will learn just how important each customer interaction is and how companies are turning to Infor CRM Epiphany Inbound Marketing for Insurance to be able to manage their customers on a highly personal basis which greatly increases customer loyalty and satisfaction which will ultimately increase sales and profitability. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Microsoft Dynamics RoleTailored Business Productivity: "Software Designed for Your People" by Microsoft March 01, 2007 - (Free Research) By automating and streamlining financial, customer relationship and supply chain processes, Microsoft Dynamics brings together people, processes and technologies, increasing the productivity and effectiveness of the business, and helping drive business success. Explore the Microsoft Dynamics Customer Model and how it's reflected in this software. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Total Economic Impact Of DMExpress by Syncsort August 25, 2008 - (Free Research) The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of DMExpress on their organizations. Forrester’s aim is to clearly show all calculations and assumptions used in the analysis. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Best Practices of the Best-Run Sales Organizations: Sales Opportunity Blueprinting by SAP America Inc April 27, 2009 - (Free Research) Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

B2B Lead Gen: Marketing ROI Performance & Evaluation Study by Citrix Online December 01, 2008 - (Free Research) MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Top 5 Best Practices for Creating Effective Campaign Dashboards by Tableau Software June 2008 - (Free Research) We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Making Interactions More Intelligent Across All Channels in the Retail Finance Industry by Infor CRM July 2009 - (Free Research) In this paper you will learn the best practices and the bottom-line benefits in multi-channel inbound marketing. Read on to learn more about multi-channel inbound marketing and how Infor CRM Epiphany Inbound Marketing for Retail Finance can help drive revenue out of each customer interaction. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Relavis CRM: Exclusively for Lotus Notes by Relavis Corporation September 2009 - (Free Research) CRM is all about sharing knowledge to drive more revenue and better support your customers. Relavis CRM will provide you with all the information you need to make the right decisions about your customers and prospects. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Sales and Operations Planning: The Key to Continuous Demand Satisfaction by SAP America Inc March 2007 - (Free Research) Find out how leading companies are designing their sales and operations planning (S&OP) processes to continuously monitor and meet customer demand. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Next Generation Customer Focus: Strategies and Business Activities Necessary for World-Class Performance and Success by Infor CRM October 2009 - (Free Research) This paper focuses on consumer products manufacturers and the strategy of customer-focused innovation, exploring NGM study questions and examines business areas where customer-focused innovation has potential to influence performance outcomes. Read on to learn how ways to effectively identify and satisfy customer demand. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Optimizing the Order-to-Cash Process: Managing Documents throughout the Process by Dolphin Corporation October 2009 - (Free Research) This paper examines an array of solutions for SAP customers to optimize the Order-to-Cash processes in ways that contain costs and achieve optimum organizational efficiency, high customer retention and successful cash management. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Optimize Customer Experience to Achieve Competitive Advantage by Wipro Technologies October 2009 - (Free Research) Outsourcing Center and Wipro performed a survey that aimed to gauge how banking institutions are doing with their customer experience initiatives. While not a complete picture of how these financial institutions are progressing with their customer experience efforts, survey results point to some general trends and beliefs in this important area. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enhance Your Business Banking Client Relationships with RIA Technologies by Actuate September 2009 - (Free Research) Web 2.0 applications have forever changed the way that consumers interact with financial firms and those experiences have raised their expectations for online banking. Banks can now deliver Rich Internet Applications that automate business processes while providing a user experience that elicits real enthusiasm in the marketplace. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enabling The Lean Enterprise: A Three-Tiered Approach to Improving Your Operations by SAP America Inc June 2009 - (Free Research) Recently, many businesses have used lean principles to move from a decentralized corporate management mode to a hybrid model - recognizing that different functions require different levels of centralized management to be efficient and effective. Read this whitepaper to learn a three-tiered approach to improving your operations. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Unlock the Hidden IT Opportunities in Troubled Economic Times by BMC Software, Inc June 2009 - (Free Research) IT executives are under intense pressure to cut costs, and that pressure is significantly increased by the current grim economic outlook. So, how can your organization weather this economic storm? Surprisingly, a variety of opportunities for IT are hidden within today's financial challenges. Learn how with the right approach, processes, and... (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enterprise Contract Management for Life Sciences: Integrating Contract Creation, Administration, and Execution by SAP America Inc June 2009 - (Free Research) Leading life sciences companies are recognizing the need for synchronized, enterprise-wide pricing and contract management processes. An integrated solution can provide the transparency needed to satisfy auditors, balance pricing with go-to-market strategies, and support sales and finance teams - including accurately predicting margins. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Cashing in on Customer Intelligence in the Financial Services Industry by Infor CRM October 2009 - (Free Research) In this 1to1 Executive Dialogue, Don Peppers and Steve Muran talk about the importance of customer retention, the need to integrate disparate sources of data, and the opportunity for financial institutions to rebuild customer trust as a means to competitive advantage. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Surviving and Thriving in a Challenging Market: How Customer-centric Strategies Can Help Financial Services Firms Weather Market Volatility and Economic Uncertainty by Pivotal CRM, a CDC Software solution February 2009 - (Free Research) This white paper explains how financial services firms across the industry and around the globe can use customer-centric strategies and CRM tools to maximize the value and loyalty of their client base and gain insight into new areas of opportunity. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Increasing Customer Experience via Rich Information Applications by Actuate September 2009 - (Free Research) This whitepaper shares key points and recommendations from leading analysts such as Forrester to assist organizations in leveraging RIAs to enhance online user experience. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

How to write a RFP for Master Data Management: 10 Common Mistakes to Avoid by Siperian, Inc. September 2007 - (Free Research) Critical master data management (MDM) functionality can be easily overlooked when request for proposals (RFPs) are narrowly focused on a single business data type. Ensure success by avoiding 10 costly mistakes when writing your RFP. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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