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Measuring the Total Economic Impact of Content Delivery Using Adobe Flash Media Server by Limelight Networks, Inc.
October 01, 2009 - (Free Research) This study provides a framework for evaluating the potential financial impact of investing in a media streaming platform. By reviewing the calculations and assumptions used in Forrester's multi-company analysis, readers can better understand and communicate a business case for increasing their investment.
Cashing in on Customer Intelligence in the Financial Services Industry by Infor CRM
October 22, 2009 - (Free Research) In this 1to1 Executive Dialogue, Don Peppers and Steve Muran talk about the importance of customer retention, the need to integrate disparate sources of data, and the opportunity for financial institutions to rebuild customer trust as a means to competitive advantage.
Innovative Marketing Strategies for Individual and Personal Lines Insurers by Infor CRM
July 22, 2009 - (Free Research) In this paper you will learn just how important each customer interaction is and how companies are turning to Infor CRM Epiphany Inbound Marketing for Insurance to be able to manage their customers on a highly personal basis which greatly increases customer loyalty and satisfaction which will ultimately increase sales and profitability.
Market Research Brief: PCI Compliance by Tripwire, Inc.
January 05, 2010 - (Free Research) Read this research briefing to gain insight into specific aspects of PCI compliance, particularly how to ensure and validate your ability to protect confidential customer data. Plus, learn how IT and security professionals view the various threats and challenges to their efforts to protect their organizations’ critical data.
B2B Lead Gen: Marketing ROI Performance & Evaluation Study by Citrix Online
December 01, 2008 - (Free Research) MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.
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